Love can be expressed in so many ways and with so many things. Over the generations different things have come to signify love including diamonds, pieces of art. But those are the mainstream things that have captured the imagination of people, discerning people want something greater than what is generally given as an expression of love.

Amour Rose Hand Embroidered Kashmir Shawl
This is where Kashmiri shawls come in; long since the staple of high-fashion across Europe, Kashmiri shawls are now the must-give items on those occasions when something generic just won’t do. Selecting the right Kashmiri shawl is not very straightforward however and great care must be taken when selecting the colour, design and more importantly the material itself.
Kashmiri shawls done right
Kashmiri shawls are perfect for pretty, much any gifting occasions but to get selection right you have to get all the right elements in place. Take Valentine’s Day for instance, this occasion is synonymous with bright reds and solid patterns.
Colour sorts itself pretty easily but patterns are another matter. Depending on the taste of the person receiving the shawls (discerning women demand the best at all times) you should ensure that patterns convey certain degree of ornateness. The embroidery doesn’t have to be too complex in its design but it helps to pick a shawl that conveys the great attention and detail that has characterized shawl-making for hundreds of years. Kashmiri shawls capture this technique and artistry very well.
Machine-made doesn’t convey love
In recent years the shawl-making industry has been inundated with mass-produced shawls and one can hardly call these “Kashmiri shawls.” The time-honoured tradition of shawl making in the Kashmir region has been built on very artistic embroidery and skill, elements which now have been replaced by synthetic materials and machine patterns. These can’t convey love the way it should; it is like giving a woman a cubic zirconia and telling her it’s a real diamond—it just won’t cut it (pun intended).
The proper way to convey love is of course to select the right elements and this begins with finding a good source for the best Kashmir shawls. This blog was created in part to educate would-be buyers about the intricacies of selecting shawls but also to showcase the splendid pieces offered by the Kashmir Company. Pieces like our ‘Gardens of Kashmir Black Shawl‘ or the beautiful ‘Grand Kashmir Ivory Shawl’ have both captured the essence of what traditional and timeless shawl-making is about.
But our pieces are more importantly designed and painstakingly embroidered with the theme of love. This allows us to recommend them wholeheartedly to anyone who wishes to make the ultimate expression of love to anyone special in their life.
Click here to browse our wonderful collection of Kashmir shawls and feel free to leave a comment below.